Posted on by Amal Hasanuddin

Ever since its inception, Haute Elan’s founder Romanna Bint-Abubaker has had the goal of creating a single united platform for modest fashion brands and of putting modest fashion on the global map. London Modest Fashion Week was the climax for this with the world pouring into watch over 40 designers at London's Creative hub, the Saatchi Gallery in Chelsea on the 18th-19th February 2017. LMFW saw more than 3,000 young women from all faiths and cultures walk in for a fashion event unlike any other. 

The event welcomed the public to experience luxury shopping, hijab masterclasses and workshops but what essentially took the spotlight is the runway show. With a focus on showcasing international designers and nurturing emergent local brands, international talent graced the catwalk in their latest modest pieces. From luxury abayas to ethnic dresses and 80's jumpsuits, the editorial team have collated the 10 best runway looks throughout the two day event.

1. Rouge Couture, Saudi Arabia

Sara al Madani's eclectic mix of leather and brown hues transforms a simple black abaya into an edgy urban wear perfect for warrior princesses out there.

Rouge Couture

2. Fizi Woo, Malaysia

The innate layering style of this ensemble proves that camisole over shirt trend is not going to go away anytime soon. Fizi Woo's bold addition to the trend features sequins and fur takes us back to 1920's glam chic era.

 3. Roddiva Couture

Strong shoulders and double breasted buttons give this coat a classical Victorian allure but Roddiva Couture is quick to add one modern twist: the front zip detaches the lower part transforming the coat into a crop blazer for that sleek AM to PM look.

4. Tuhfah 

We could not agree with the designer more when she claims that Tuhfah girls are bonafide showstoppers. This oversized tile print abaya with wrap belting around the waist and tasseled hemlines echoes the truth.

5. Amirab

This 90's skirt over pant favourite trend had a renaissance comeback in 2016 and we feel that it plans to conquer this year with a bolder, heavily print blocking motifs.

 

6. SAHEE London

The faux fur stole adds glam to an already classic red number with criss cross embellishment. We definitely pictured ourselves in this dress as a tres jolie character in any 1920's classic novel. One all upcoming brides are purring over.

7. Blancheur

What might look simple from this outfit at first glance will prove you wrong once examined upon close inspection. The enlarged double lapel gives the blazer a clever overlaid cut that goes beyond your typical minimalist look. This leading Malaysian design house continue to impress with smart use of tailoring and fabrication.

8. Zayn Syafiq

The fringe bodice made this pastel pink ensemble with lace detailing look more million dollar worthy than girl next door pretty.

9. Betty Hammouda

The print on print trend is one of the trickiest trends to master, even for the style adept. However, Betty's expert combination of bold floral print and textured print has us fashion week ready with ruffles on our sleeve.

10. Za'Ra

Emerging designer Zara Khan morphs the runway into a different alternate with her post-apocalyptic style ethnic crop top paired with a skirt-mesh legging duo. Look out, rebellious, brave and modern warrior princess is among us.

11. Syomirizwa Gupta

The 80's power jumpsuit get up has received a slight modern makeover with an inclusion of a slinkier outerwear instead of the highly defined sharp shoulder norm. 

Following the #seenowbuyow model, we are proud to present you a collection of our LMFW runway edit available for purchase here.

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